Joel Stein of TIME has an interesting idea for reviving the declining fortunes of the traditional news media: product placement.
Stein plants his tongue firmly in cheek as he offers this suggestion, which produces gems like the following:
If I’m pulling in high-end cars and watchmakers and Joe Klein has nothing but socialist beard trimmers, I think we know who’s going to survive the next round of layoffs.
For a more serious take on this issue, see John Hood?s Shaftesbury Society presentation from fall 2008.