I saw it yesterday; it seemed rather contrived. In fact, my reaction to it was, “we could?ve done better. The ad has her spouting ‘clich? nonsense’ because that’s the only thing another Democrat would challenge her on. It?d been a lot stronger if she?d been attacked on her truly Big-[Sister]-esque, ‘we want to take those profits’/’We’re going to take things away from you for the common good’ stuff the old statist has been heard to say.”

For that reason, I didn’t see the ad as that big of a deal. I certainly didn’t see it as revolutionary, the way the San Francisco Chronicle reports on it:


It may be the most stunning and creative attack ad yet for a 2008 presidential candidate — one experts say could represent a watershed moment in 21st century media and political advertising.

Yet the groundbreaking 74-second pitch for Democratic Illinois Sen. Barack Obama, which remixes the classic “1984” ad that introduced Apple computers to the world, is not on cable or network TV, but on the Internet.


Is it a “watershed” moment? Seems like a blip to me.