Sorry, but I’m in background-research mode today, preparing for the second weekend retreat in our E.A. Morris Fellowship for Emerging Leaders. So I’ve run across another great little nugget of wisdom, this one have to doing with perseverance.

Two Cleveland teenagers, Jerry Siegel and Joe Shuster, created the superhero character Superman in the mid-1930s. They then tried to market the strip to syndicates. For years, they tried a failed. Here are some of the comments they got:

? From United Features, ?A rather immature piece of work.?
? From Ledger Syndicate, ?Frankly, we feel that the public have had their fill of super-human subjects.?
? From Bell Syndicate, ?We are in the market only for strips likely to have the most extraordinary appeal, and we do not feel Superman gets into that category.?

To quote another wildly successful comic character: “D?oh!?