The production values are off-the-charts in this UK produced public service announcement warning of the dangers of texting while driving. Great that AAA of the Carolinas is bringing it stateside. As a PSA. Not mind you as part of the AAA’s frankly mindless campaign to ban everything drivers might do to distract them from the road.
Besides, the evidence is — across various driving “safety” solutions — that passing difficult to enforce, arbitrary laws or enacting spurious enforcement regimes (red light cameras, for example) do not have near the impact that sober, serious public education campaigns do.
If you have a teen, plop their butts in front of this vid and make them watch. Then ask them if there was anything remotely far-fetched about what they saw.
