How many times is McClatchy CEO Gary Pruitt going to be allowed to skate with the “Florida and California are so horrible” excuse? Take a look at year-to-year ad revenue for MNI’s Southeast ops — which basically means the Carolinas. Down 6.4 percent.

The company is a train-wreck top to bottom, coast-to-coast because 1) The exec team is clueless and 2) Publishers have active contempt for their customers.