Capital Area Transit says young people are a key constituency and they want them to ride the bus more. So, CAT developed a special summer teen pass — which appears to be fizzling.
So far, relatively few teens have pursued the offer. As of Friday, 13 had purchased passes, said Lindsay Pennell, a transit marketing specialist. The goal was to sell 150.
Now, CAT is offering a cheaper deal: On July 1, the price will drop to $30, Pennell said.
People want their own transportation so they can enjoy privacy and the ability to go wherever they want, whenever they want. Public transit simply can’t meet those requirements. Remember this example the next time someone tells you that pouring money into transit is a great investment.
