Reuters has a photo slide show of photographs from the blizzard of 2010. It’s titled “Winter Weather” and, sure enough, almost all of the photos are snow scenes around Washington. However, about every 20 photographs a face shot of President Obama, speaking today at the Democratic National Committee winter meeting, is thrown in.

It’s a strange sensation. Clicking through the photos makes it look as if the Obama photos are the kind of subliminal messages that drive-in theaters used to use to get people to go spend money at the snack bar. Only this time, instead of “Buy more popcorn,” the message seems to be “It really is all about ME!”