Our neighbors to the south are looking for a new city slogan, certain that the one adopted in 1998 — “It’s Happening Now” — was “premature.” Mmm-kay.

To show it is serious, the city has shelled out $50K to develop themes the public will vote on. These themes will be unveiled tomorrow.

?There was a time when all Columbia had to offer was a zoo,? city Councilman Jim Papadea tells The State. ?We need to have a marketing strategy that encourages people to come here and stay for a few days.?

I’m game. How about “Columbia: Where Fort Jackson Shops” or “Minibottle, USA” or “Where Myrtle Beach Money Goes to Die.” Others?