This column at the WashPost has some good advice for all of us with Pacman era video game skills. Among the issues touched on is the prevalence of “walk throughs” or step-by-step guides to get you out of every dead end, bizarre twist and confounding corner of today’s games. The folks in the for-profit, above-ground market for these guides are not playing around. One estimate of the market is about $100 million. But they are not the only ones. My intuition is that the value of the “free” over the Internet segment of the marketplace dwarves establishment publishers.
I wrote a little more about the economics of this marketplace here.
