Liberty
Gboro: Close to somewhere you’d like to be
The Rhino’s John Hammer on the state of economic development in Greensboro: Scott Yost’s slogan is, “Greensboro: Close to Somewhere You’d Like to Be.” I doubt if that one will…
Place branding
Liberty
Fields of Dreams
The world is just so full of tourists – you know, people looking for places to blow their unemployment benefits. And so, that great Town of Sylva, the one trying…
Liberty
Drop Your Bliss, Follow Their Pitch
Some travel to chase storms. Others like to visit relatives and other loved-ones. Some like outdoor sports or locations of historical significance. But most base their travel decisions on the…
Liberty
Gboro: The new Greenville. Or Chattanooga. Or Wichita.
I read with interest UNCG professor David Wharton’s comment on the DGI-City Council dustup over at Ed Cone’s blog. Wharton writes: But there is no Knox White on our council,…
Liberty
Knightdale Officials Should Read This
Last week I blogged about Knightdale officials considering spending up to $90,00 for a branding campaign for the town, which they think is under-appreciated and miscast. Today I happened across…
Liberty
I Know It Sounds Absurd, Please Tell Me Who I Am
Jackson County needs to find itself, and for that purpose, the newly-formed TDA has asked a Virginia company to help with branding.
Liberty
Logo to Nurture Entrepreneurs
Are you one of those entrepreneurs who is a little afraid of risk, in need of a support network and nurturing, maybe even a little shy on the creativity side?…
Liberty
What’s wrong with High Point?
The Rhino covered the recent ‘urgent special called meeting’ to try to figure out what’s wrong with High Point. I’d sum it up as a total lack of charm, but…
Liberty
More Abra Cadabra
The Watauga County Economic Development Commission thinks visualizing a brand that promotes the area’s four seasons, scenery, and lifestyles will recruit business.
Liberty
DNC 2012: Escort Gap
One key metric for DNC conventioneers will be the adult entertainment infrastructure each of the finalist cites has on hand. (Please, don’t even argue.) Using a “adult entertainment products &…
Liberty
Uptowne High Point
Charlotte has its ‘Uptown,’ but High Point does Queen City one better by branding North Main Street ‘Uptowne.’ The Rhino’s Paul Clark recently took a stroll: Walking down Main Street…
Liberty
Charlotte's Got a Lot. Of What?
Of everything. Oh, the Uptown crowd. God love ’em. So witty and inventive. Just ask them. Charlotte’s Got a Lot is the new official marketing slogan for the city. The…