The N&R takes a look at the $50 million War Memorial Auditorium bond:
“This isn’t all about aesthetics or cosmetic restorations,” said Matt Brown, Greensboro Coliseum managing director. “It’s about a fresh start.”
The opportunities for improvements at the auditorium are easy to see.
There is no elevator to take handicapped patrons to the balcony of the 2,400-seat auditorium. The dressing rooms, which have hosted the likes of B.B. King and rocker Chris Daughtry, look more like high school locker rooms than hang-out spots for celebrities.
The infrastructure, including old wiring and air conditioning systems, is difficult to repair, Brown said.
Then, there is the sound. Some of the best seats in the house — front and center — are actually the worst places to hear a performance.
“It’s an embarrassment,” Brown said.
