There’s simply very little marketplace demand for electric vehicles despite progressive cheerleading and huge government subsidies. So, car companies are trying to figure out how to move the white elephants.

Nissan joined General Motors last week in offering deeper lease discounts on its premier electric car. The latest deal on the all-electric Leaf brings the lease payment closer to the level of a comparable non-electric car, not counting the gas savings, an analysis for USA TODAY by Edmunds.com finds.

While cheap leases are a boon to consumers, they’re also a sign that motorists aren’t embracing electric cars with enough vigor to be willing to pay the steep price premiums they carry.