The goal should be student achievement, student achievement, student achievement. This News & Observer story screams of what happens to the mindset of employees working in entrenched bureaucracies. The overriding goal is to preserve the system and its bureaucracy.

The reality is, the mindset changes when competition for students is infused into this equation. Rather than explaining why the customers are wrong, representatives of the school ask the customers what they want and expect, and then deliver results.