I was right, as The News & Observer reports:

His verse style places him squarely in the literary tradition of Dr.
Seuss: “Some colleges are large and some are small, and some have ivy
growing on the wall.”…

When the manuscript was finished, Gov. Easley approached John
Wilson, executive director of the National Education Association and a
former Raleigh teacher who has worked closely with state Democrats.

The
NEA has long published resource books for teachers. A spokeswoman said
it does not typically publish children’s books, but she said that “Look
Out College” is in line with the group’s mission and goals.

The book will be printed by Pearson Custom Publishing with dues from union members….

Oh, what unions can do, when they take earnings from you!